Solo practice
Still Point Counseling
A calming, accessible website designed for an individual therapist. The focus was reducing friction for prospective clients, improving mobile usability, and creating a welcoming first impression.
Overview
A closer look.
Still Point Counseling is a concept project for a solo therapist focused on anxiety and life transitions. The website acts as a quiet, reassuring first conversation — answering the questions most new clients hesitate to ask.
01 — Goals
What we set out to do.
- Reduce friction between a first visit and reaching out.
- Communicate the therapist's approach in a warm, human way.
- Make the site fully usable on a phone, where most visitors arrive.
02 — Design Approach
How the design came together.
- A soft, neutral palette and generous spacing to create a sense of calm.
- Editorial typography that signals care without feeling clinical.
- Plain-language copy that mirrors how the therapist actually speaks.
03 — Key Features
What makes it work.
- Clear, prominent contact and consultation flow on every page.
- An FAQ that addresses cost, insurance, and what to expect.
- Accessible color contrast and keyboard-friendly navigation.
04 — Outcome
Where it lands.
The result is a website that feels like the practice itself — steady, welcoming, and quietly confident — giving prospective clients the comfort they need to take the next step.
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